Your Amazon book page: title and subtitle rules, description length and HTML, the 7 keywords, the 3 categories and A+ Content.
Amazon listing optimization
A+ Content is the image and comparison table area under "From the Publisher". Any KDP author can add it to a live or pre-order book, using up to 5 of 17 modules.
Amazon listing optimization
KDP descriptions allow only a short list of HTML tags, and each tag counts toward the 4,000 character limit. Type them in Source view, not pasted from Word.
Amazon listing optimization
The seven keyword boxes are for what readers type that your title and categories do not say: setting, character types, plot themes and tone.
Amazon listing optimization
Your title and subtitle must match the cover and total fewer than 200 characters. KDP bans words like "free" and "bestselling" in both.
Amazon listing optimization
KDP lets you choose 3 categories per book. Pick ones that describe the book, check them on Amazon's own lists, and use your 7 keywords for the shelves the 3 miss.
Amazon listing optimization
The limit is 4,000 characters and every HTML tag counts. KDP suggests a 150-word paragraph, and only the opening lines show before "Read more".
Up to 1,300 words of your manuscript, set at your trim size, back in 2 business days. No card.
